The Power behind the Non-athlete celebrity endorsement deal | by Lesetja Thema | Medium
Nike Scores Early in World Cup Sponsorship Shootout With Adidas - Bloomberg
Black Superstars Pitch Adidas Shoes. Its Black Workers Say They're Sidelined. - The New York Times
Athletes Are Leaving High School Early To Cash In on Their Names - The New York Times
From 'kiss of death' to competitive edge: Out athletes finally score big endorsements
Adidas Offering Sponsorships to Fans - Sports Illustrated FanNation Kicks News, Analysis and More
The Strangest Athlete Product Endorsements Ever | News, Scores, Highlights, Stats, and Rumors | Bleacher Report
15 Female Student-Athletes Sign Nil Agreements With adidas
In the college sports pay era, women are emerging as big winners
Adidas is setting up a system for paying college athletes | CNN Business
Inside the deal between Texas A&M and Adidas
Adidas Signs 4 Men's Basketball Players to NIL Deals - Boardroom
Ye's ugly break-up with Adidas and Gap show the risks of celebrity partnerships | CNN Business
These 13 Athletes Won the Most Lucrative Endorsement Deals | GOBankingRates
Inside the basketball black market that put Adidas in the FBI's crosshairs - The Washington Post
For Adidas and rivals, sponsorships are good business | FOX Sports
New endorsement laws could create pitfalls for college athletes - Iowa Capital Dispatch
The Drew League leaves Nike for partnership with Adidas
The Highest-Paid Female Athletes Score A Record $167 Million
Here are the ways NCAA athletes are embracing the new world of the 'NIL' deal | CNN
Chicago's highest-paid athletes: Crain's list for 2022 | Crain's Chicago Business
Adidas Wants To Give Colin Kaepernick An Endorsement Deal If He Returns To NFL - Essence
/cloudfront-us-east-1.images.arcpublishing.com/gray/ZGIGQTZ6EFG7PHJVE7DAWLYAF4.PNG "Adidas signing endorsement deals with 50,000 student athletes; Nebraska included")
Adidas signing endorsement deals with 50,000 student athletes; Nebraska included
15 Female Student-Athletes Sign Nil Agreements With adidas
18-Year Old LeBron James Rejected $110 Million From Reebok And $70 Million From Adidas, And Signed A 7-Year, $90 Million Deal With Nike: "I'm A Nike Guy." - Fadeaway World
World's Highest-Paid Athletes 2022: LeBron Scores $127 Million – Sportico.com
